Online Marketing

Sometimes websites are designed to look impressive but they fail to rank well on search engines. A whole industry has developed to optimise websites so they appear higher in search engine listings. This is called Search Engine Optimisation (SEO).

While many techniques are used to try to achieve better website exposure on major search engines such as Google it is our view that the most important factor is to ensure that the fundamentals are in place. From our experience that is what counts in the long term.

It is important that:

  • Page titles and descriptions are correctly targeted
  • Web page HTML is structured well 
  • Web Site links are correctly implemented
  • Page keyword density is optimised

Please contact us if you would like help optimising your website to get better results.

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